Web Developer

Laira Leta is a PHP developer, internet marketing specialist, graphic artist, and web content writer.


As a web developer, I specialize in coding responsive websites, customizing content management websites, fixing browser display errors, optimizing web pages for both the user and search engines, creating marketing strategies, meeting Americans with Disabilities Act (ADA) accessibility standards, and writing for the web.


Laira created her first hand-coded website, Soundside Adventures, in 2007 during her Technical and Scientific Communication classes at James Madison University. Today, this family-operated business books nearly 85% of its charters through the website.

Web Design Background

Since graduation, Laira has worked for busy graphic design, web development, and internet marketing agencies. In addition, she has built more than 30 new websites and updated more than 80, which were coded by many different developers.

Since October 2015, Laira has enjoyed working as the developer and web content manager for a North Carolina community college, where she brought the school's site into compliance with ADA level A and AA accessibility.

Coding and Software

I wrote my first lines of HTML in college and then expanded my knowledge of coding, programming, graphic design, video editing, database management, and payment gateway integration.

Markup Languages

  • HTML5
  • CSS3
  • PHP
  • XML
  • HubL

Creative Suite

  • Photoshop™
  • InDesign™
  • Illustrator™
  • Dreamweaver™
  • Premier Pro™

Email Marketing

  • Constant Contact™
  • GraphicMail™
  • Campaign Monitor™
  • MailChimp™
  • iContact™

Shopping Carts

  • X-Cart™
  • Big Commerce™
  • 3D Cart™
  • WooCommerce™
  • PayPal™

Web Accessibility

I specialize in coding for accessibility and creating web content that complies with the ADA.

Content Management Systems (CMS)

I have integrated dozens of web designs into various CMS, including WordPress™, Pagelime™, Squarespace™, Drupal™, EggZack™, EZ CMS™, Joomla!™, and HubSpot™.

2015–2016 HubSpot Certifications

HubSpot Academy is arguably the world's leading authority on internet marketing and sales.

Inbound Marketing: 2013, 2014, 2015, 2016, and 2017

HubSpot's Inbound Certification includes 12 classes that teach the core elements of the inbound methodology, including website optimization, landing page construction, content creation, email campaigns, social media best practices, and inbound sales.

internet marketing

Designer: 2013, 2015, and 2016

The HubSpot Content Optimization System (COS) blends content and context to create a streamlined user experience for blogs, websites, landing pages, and email campaigns. This certification covers responsive design, usability, optimization, and customization.

Inbound Marketing Certification